GMG cut total transportation costs 12% while scaling logistics across 12 countries and 650+ stores

Gulf Marketing Group, a global retail and distribution leader managing 120+ global brands across 650+ stores in 12 countries, needed to unify its logistics operations under a single AI-native platform to control costs at the scale it was growing.

Results

• 12% reduction in overall transportation costs
• Improved fleet utilisation across all markets
• Enhanced delivery performance and SLA adherence
• Centralised 3PL management across 12 countries